Have You Ever Seen a Real Estate Office Like Realtor Duane Miller’s?

10 Jul

Have You Ever Seen a Real Estate Office Like Realtor Duane Miller’s?

I hate to say it but it’s true:  Real estate offices (with a few outstanding exceptions) are just pretty darned impersonal, functional places.  Heck, let’s just say it:  They’re BORING!  But NOT Duane Miller’s out at the Coventry office of Coldwell Banker Roth Wehrly Graber!

DIFFERENT IS GOOD – Just ask Duane. He’s taken the Fort Wayne real estate market by storm, finding himself in the top 10% of Indiana Realtors within his first 12 months in business – a task absolutely unheard of in such a short period of time.

“That’ll never work here!” was a favorite refrain from the “old timers” back in my real estate days at Charleston Better Homes & Gardens.  It seemed back then that the majority of Realtors would fight every single attempt at differentiation.  It was as though they didn’t have the energy or boldness to try something new Customer's Intereststhemselves, and therefore, rather than encouraging me they would let me know ‘That’ll never work here.”  I didn’t let that dissuade me from become the “South Side Specialist.”  It didn’t dissuade me from running a fun, tongue-in-cheek TV campaign where I ran for “Fort Wayne’s Favorite Realtor” during the political campaigns.

MonitorsI’d bet there was a whole lot of grumbling when Duane began bringing in modern Scandinavian furniture and dramatic lighting.  And when he brought in 3 monitors and painted the walls (***gasp***) mustard, I would bet my rental houses that the words “That’ll never work here!” were expelled by at least a few die-hard old-timers!  LOL.

Duane Miller of Coldwell Banker Roth Wehrly GraberTo that I say “Congratulations, Duane!  It can work.  It will work.  And it DID work.”  See you at the top.

You can reach Duane for all your real estate needs either by email at dmiller@cbrwg.com or via his batphone at (260) 437-8088.

And, by the way, HAPPY BIRTHDAY, Duane!  🙂


3 Responses to “Have You Ever Seen a Real Estate Office Like Realtor Duane Miller’s?”

  1. m.s.Woods October 22, 2014 at 7:44 pm #

    Duane’s office is very nice with three monitors. We use multiple monitors too to minimize the time it takes to open and close individual windows. But, the slogan is the best. “The customer’s interest above all.”

  2. donkincaid July 10, 2011 at 8:33 pm #

    Great video Chris. Even though the subject was Duane’s office, it’s apparent that his focus is the customer. No wonder he’s in the top 10%.

    • Tech Savvy Lender July 11, 2011 at 12:18 pm #

      Thanks for checking it out, Don. We were out there this morning and even my daughter was saying how much she liked his office! Powerful secret weapon for a, yes, already customer-focused Realtor! 🙂

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